Blackstone Audio Observations

Thus far, the guest speakers from Blackstone Audio, Craig Black and Rick Bleiweiss, have been the most interesting to me.  I was especially struck by the software they showed our class that both reads to you, highlights the word the narrator is reading, and allows the reader to follow along as if reading a traditional book.  While these features by themselves do not make a remarkable product, the combination of the three seems to be a winner.  This product has exciting possibilities for students – it brings an entirely new way to learn to the table.  In the future, instead of simply reading our textbooks, we will also be listening to them.  Consequently, increasing the amount of the material retained and making for a new way to learn and study.

Another topic brought up during Craig and Rick’s visit to our class was the impact audio books and ebooks may have on print publishing.  Will our mom-and-pop bookstores be in danger of closing?  Personally, I doubt that electronic publishing and audio books will wipe out the paper book.  What it comes down to is the preference of the individual.  I prefer hard copies of books while someone else may prefer audio books.  To each their own, I say.  I am just glad that the advent of ereaders has engaged a whole new audience in reading.

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Reading/Presentation Response and A Paper Research Idea

I very much enjoyed Monday the 11th readings, particularly the article “How did public libraries get started.” I was captured by the last section “The public library today.” One of the lines in this section read “libraries are constantly faced with the problem of trying to do a lot with limited funding,” and this line struck my interest since ebooks are rising in popularity. Many libraries, including the Jackson County libraries, are beginning to lend ebooks to patrons and I am just wondering how the entire process works, from the publisher to acquisitions to the patron downloading the ebook on their reader, and then what potential problems might arise with libraries using ebooks.

The presentation with Craig and Rick from Blackstone Audio further enhanced my interest. Personally, I think audio books are fantastic. As of yet I have not purchased one, but the HD Read demo that Craig and Rick showed us made me think I will probably be purchasing one soon. And even if I don’t I imagine my future career as a librarian will be focused on working with ebooks and software like HD Read. As a result of my interest, I am thinking of looking into ebooks and libraries for my research paper, but since it is a fairly new topic I am concerned I will not be able to find enough reliable sources. The few that I have found seem promising however.

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Naked Came the Rogue

Another big event for Jackson County Reads is Naked Came the Rogue, A Serial Mystery Set in Southern Oregon’s Jackson County. You can catch up on the adventures of Annie Brandon, an aspiring librarian as she tracks down the murders of a naked library patron and a buxom bluegrass banjo player, who turns out to be … .

You can check it out at the Naked Came the Rogue website at JCLS.org. My chapter, set in Rogue River and Gold Hill, appears April 15, 2011.

The serial mystery dates back to Agatha Christie’s Detective Club, but was made famous by Newsday writers who composed the iconic Naked Came the Stranger in 1969. That serial mystery was a hoax to make a point about American literary culture of the sixties. Naked Came the Rogue is a celebration of Jackson County and its libraries. No hoax just a lot of fun.

The writers met over wine in early January 2011 at the Ashland Mystery headquarters and agreed on some ground rules: the story would be set in the present, with a 3rd person voice and female protagonist amateur sleuth. And it would promote public libraries (so each chapter would make some reference to a Jackson County library. After that it was all just writing yourself out of whatever fix the last person got you in. Kudos to thriller writer Tim Wohlforth who wrote the first and last chapters, poet-historian Maryann Mason, who editored and trafficked the chapters, to international economist and crime fiction writer Michael Niemann who created the epub versions and Carrie Prechtel who did a remarkable job on publicity and posted the work to the JCLS website.

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“Mc”Copyright Infringement

I found the story in the New York Times article “‘McSleep’ Loses to Big Mc” to be both comical and fascinating. It’s comical in that “McSleep Inns” sounds silly, mostly because the name does indeed call to mind McDonald’s and its many connotations. Also, if the CEO of the hotel chain would not want the “lodging product to be confused with some hamburger chain”—and if he believes that the prefix “Mc” could ever cause that confusion—then why did the company file suit against McDonald’s for the right to use the name?

More importantly, however—here is the part I find fascinating—this lawsuit raises important questions about copyright infringement. If a combination of a mere two letters can belong exclusively to one company or corporation, where is the line drawn? Does Apple own the rights to the letter “i”? Or does copyright infringement exist only when “i” is used before another word by someone other than Apple?

It sounds like the issue of copyright infringement, when it comes to a well-recognized portion of a product or company name, can only be decided subjectively. It seems obvious that Apple should not own the letter “i,” but neither should McDonald’s own “mc,” by that logic. I haven’t done extra research on the topic, but based on the article, the judge apparently has the final decision on whether a letter or combination of letters is associated to a product or company strongly enough to constitute copyright infringement. This is where law gets troublesome, where there’s no finite right and wrong.

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